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The objective of the project was to provide technical advisory services to the municipal government of Cuenca in improving its public transportation system. The study served as a pilot project providing a model for other Ecuadorian municipalities. It included assistance in identifying improvements to the existing public transport infrastructure and operations as well as the establishment of a legal/regulatory regime for Cuenca’s privately operated transit system, with the aim to ensure the long-term sustainability of the city’s privately operated but publicly regulated public transport system. PADECO, the leader of the consortium, was responsible for carrying out the three main components of the study: (i) inventory of the existing bus-based public transportation system; (ii) formulation of an operational plan for the public transportation system; and (iii) formulation of a municipal institutional structure for the public transportation system.